I needed to hear this talk years ago. As a retail store manager, the psychology behind consumer decisions is need-to-know information.
Carla W
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Michael said customer decisions are emotional and rational. I agree, and I want to add...customer decisions are weird. Predicting how people choose products is fascinating. I used my entire notebook during the keynote.
Terri R
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Michael made science fun. I don't think I ever sat on the edge of my chair for a talk about psychology and decision-making.
Robert N
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The Clicksuasion keynote should be a requirement for every business conference.
Gary R
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Time and time again you have gone above and beyond to support our team.
Elissa P
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The application of psychology and decision-making stories captured the attention of the audience and helped facilitate critical thinking.